Things Have Changed
The marketing equation has been transformed. The internet, social media, and smart phones have reinvented insurance communications. The communications vehicles that make up the traditional marketing mix bear little resemblance to those from just a few years ago. Though strategy, creative and implementation have changed, they are a critical part of many successful, results-based integrated marketing programs.
Great creative minds gather in Atlanta to discuss both new and old at the 3rd Annual IMCA Creative Forum.
What’s so different about this event?
The IMCA Creative Forum offers an intense, one-day immersion into creative trends and issues that require give-and-take collaboration and deeper discussion. The end result is a uniquely different, content-rich event experience that stimulates the creative core within all marketing and communications professionals. The 2012 agenda will explore insurance applications in mobile marketing, new uses of traditional marketing techniques, and in-depth case histories from some of the insurance industry’s most talented creative professionals.
Event Details:Start Date: February 26, 2012
End Date: February 27, 2012
Westin Airport | Atlanta
210 Peachtree St NW
Atlanta, GA 30303
P: (404) 659-1400