IMCA
Welcome to IMCA (Insurance Marketing and Communications Association), where insurance marketers and communicators come together to empower each other, inspire change, and shape the future of the industry we love.
We’re a community that lifts one another through our strong relationships, a collaborative environment, networking events and educational programs. Here you’ll find your people, your insurance marketing tribe – from emerging professionals to C-suite marketing execs. Collectively, we further our career goals, cheer on and recognize our successes and shape the future of insurance marketing and communications.
As an IMCA member, you’ll be part of a community of CMOs, EVPs, SVPs, VPs, team leaders, managers, newbies, ad agencies, digital marketing firms and PR firms responsible for marketing, advertising and communications for carriers, MGAs, agents and brokers, program administrators, wholesalers and reinsurers.
IMCA Membership
IMCA is the only marketing and communication association exclusively dedicated to the insurance industry. IMCA membership supports our passion and elevates all we create for our organizations and clients.
Whether you are new to the industry, a seasoned veteran, or somewhere in between, you will share ideas, collaborate and learn from the best to be the best on your quest to continuously improve your craft.
Whether you are new to the industry, a seasoned veteran, or somewhere in between, you will share ideas, collaborate and learn from the best to be the best on your quest to continuously improve your craft.
Find out what IMCA membership will mean for you.
IMCA Events
Our events are about empowering one another – a place where colleagues gather to develop professionally and personally reach further.
June 23-25, 2025 – Scottsdale, AZ
IMCA Ignite
An annual conference of content-rich, forward-thinking, and relevant topics combined with networking opportunities to share ideas freely and make lasting connections.
IMCA Knowledge Hub
IMCA Award Programs
IMCA Membership
Hear from Our Members
Sarah White
“I found the Introduction to Insurance for Marketers course offered by the IMCA and the National Alliance for Insurance Education and Research to be very informative without being overwhelming. As someone who is newer to insurance, this was a helpful introduction to what is a very complex industry. After taking this course, I have a much better feeling about insurance, which has helped me feel more confident in my work.”
Bethany Hoffmann
Elizabeth Donovan
“We are proud supporters of IMCA and its mission to support, elevate, and celebrate marketing professionals in insurance. Insurance Insider is grateful to be the lead media partner and advocate for this community.”