IMCA
Welcome to IMCA, where insurance marketers and communicators come together to empower each other, inspire change, and shape the future of the industry we love.
We’re a community that lifts one another through our strong relationships, a collaborative environment, networking events and educational programs. Here you’ll find your people, your insurance marketing tribe – from emerging professionals to C-suite marketing execs. Collectively, we further our career goals, cheer on and recognize our successes and shape the future of insurance marketing and communications.
As an IMCA member, you’ll be part of a community of CMOs, EVPs, SVPs, VPs, team leaders, managers, newbies, ad agencies, digital marketing firms and PR firms responsible for marketing, advertising and communications for carriers, MGAs, agents and brokers, program administrators, wholesalers and reinsurers.
IMCA Membership
IMCA is the only marketing and communication association exclusively dedicated to the insurance industry. IMCA membership supports our passion and elevates all we create for our organizations and clients.
Whether you are new to the industry, a seasoned veteran, or somewhere in between, you will share ideas, collaborate and learn from the best to be the best on your quest to continuously improve your craft.
IMCA Events
Our events are about empowering one another – a place where colleagues gather to develop professionally and personally reach further.
IMCA Ignite
An annual conference of content-rich, forward-thinking, and relevant topics combined with networking opportunities to share ideas freely and make lasting connections.
IMCA Knowledge Hub
Introduction to Insurance for Marketers
New to the world of insurance? This self-paced online course will help get you started.
Learn morePeer2Peer Podcast
Learn from industry colleagues and subject-matter-experts as they dive deep into brand strategy, social media, and other topics episode after episode.
Listen to our podcastWebcasts
Gain insights from leading industry professionals to maximize the impact of marketing initiatives.
Listen to our webcastsBlogs
IMCA leadership and other marketing and communications thought leaders share their ideas to help you stay on top of your game.
Check out IMCA’s blogIMCA Award Programs
For more than 60 years, we’ve showcased the best of our work and celebrated the contributions of our peers. We also recognize the creative individuals making an impact in our industry. The Icon Award honors individuals who have made a long-running influence on insurance marketing. The Trailblazer Award recognizes up-and-coming individuals who are well on their way.