by Jen Wothe | Jan 17, 2024 | Uncategorized
In the rapidly evolving digital marketing landscape, insurance agencies are increasingly prone to the Fear of Missing Out (FOMO). The appeal of new platforms and technologies, from AI-driven tools to TikTok and podcasts, is strong. However, this pursuit of the latest...
by Jen Wothe | Jan 4, 2024 | Uncategorized
Any firm that embarks on a CX (or “client experience”) initiative knows that means asking their clients for feedback. These days, that feedback method is usually a digital survey, sent to clients via email, asking for quantitative and qualitative feedback on the...
by Jen Wothe | Jan 4, 2024 | Uncategorized
My team at ClearlyRated spends a lot of time talking about client satisfaction and loyalty. We truly believe that for business service providers, the client experience (CX) must be at the heart of your business’ growth strategy. But in order for CX to inform business...
by Jen Wothe | Jan 4, 2024 | Uncategorized
Insurance brokers – like other business service providers – rely heavily on client satisfaction and service quality to retain key accounts and differentiate from the competition. As such, NPS can be a leading indicator of revenue retention, growth, and brand...
by Jen Wothe | Jan 4, 2024 | Uncategorized
In a hard insurance market, price is no longer the key differentiator when it comes to purchasing insurance coverage. Instead, brokers, insurance software developers, risk managers and carriers all have to find another way to claim a competitive advantage in this...
