by Jen Wothe | Jan 4, 2024 | Uncategorized
Time is our scarcest resource. And therefore, we’re all guilty of shelving work that isn’t a top priority. This is precisely what makes extracting content ideas from executives and internal experts a major challenge for nearly every marketing department. Insurance...
by Jen Wothe | Jan 4, 2024 | Uncategorized
COPYRIGHT LAWS ARE FUZZY, BUT INADVERTENT VIOLATIONS CAN LAND YOU IN HOT WATER. ATTORNEY ALEX MONTAGU HAS TIPS. By Amy Hourigan, director of marketing at HAI Group and IMCA board member Amy Hourigan: Thanks for agreeing to share your expertise with us, Alex. Let’s...
by Jen Wothe | Jan 3, 2024 | Uncategorized
WHEN YOU’RE IN THE MIDDLE OF A CRISIS, COMMUNICATING EFFECTIVELY CAN BE TOUGH. ATTORNEY JOHN LEON TELLS INSURANCE TEAMS HOW TO PREPARE. By Amy Hourigan, director of marketing at HAI Group and IMCA board member Amy Hourigan: Great to talk with you, John. It’s not every...
by Jen Wothe | Jan 1, 2024 | Uncategorized
Some of the most common terms and phrases used in the industrial pollution industry, and those specific to the insurance niche in the industry, can be confusing. Some are mysterious acronyms and others seem straightforward, but might have hidden complexities. That’s...
by Jen Wothe | Jan 1, 2024 | Uncategorized
IMCA spoke with Amy Hourigan, director of marketing and communications for HAI Group, on her team’s two IMCA Showcase Awards and how she’ll push the boundaries in 2021. Insurance Marketing & Communications Association: Congratulations on winning two IMCA Showcase...